Full Amazon Account Management Services for Seller Central
Where precision meets progress—our Amazon Strategic Account Services slice through marketplace chaos, scaling your ranks and swelling profit margins
Why Amazon Account Management Services?
The management of an Amazon account moves well beyond the basic undertaking of ‘listing products,’ though merchants face an array of significant challenges: earning substantial profits, coping with increasing PPC costs, overcome decreasing sales, adjusting to increasing Amazon fees, defending against hijackers, and keeping pace with customer trends and preferences.
Ecom Brainly, recognized as a leading Amazon Account Management Agency, adheres to its mantra of success in building successful Amazon brands. Acknowledging the hurdles faced by your business, we note: declining sales, a drop in organic ranks, pouring money into Amazon ads that don’t convert and lead to high ACoS, battling unauthorized sellers, and protecting your brand from copycats.
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Why Choose Us?
Ecom Brainly’s Amazon Account Management Services are structured to realize the highest Return on Investment (ROI) at the earliest opportunity and secure organic rank to win high profit, with stable income.
Real Sales Growth
Have you witnessed a decline in sales velocity since launching your products? Our Amazon Strategic Account Services detect the root causes of this downturn and remedy them on the spot, and consequently bolster your rankings and sales.
Protect Your Brand
We attend to your brand with the dedication it deserves. From warding off hijackers to maintaining optimized listings at all times, our Amazon Brand Management Agency remains vigilant. Your brand's reputation is a precious asset; we are committed to keeping it bright.
Data Driven Decisions
Every decision we take is backed by solid data. Our Amazon Account Management Services utilize insights from various Amazon reports like PPC Reports, Business Reports and more, and every strategy we devise is informed by the data specific to your account that we maintain.
core amazon Account Management services
Ecom Brainly’s Amazon Account Management Services utilize proven strategies and expert management to streamline your operations, boost sales performance, and ensure compliance with Amazon’s policies.
Let’s Work Together
How Our Amazon Seller Account Management Services Work!
Our Amazon strategic account services are customized to fit the specific goals and needs of our respected Clients, facilitating a smooth transition from the first consultation to continuous account management. Here is a detailed step-by-step explanation of our process:
1. Comprehensive Onboarding Framework
1.1 Initial Consultation
The journey begins with an initial consultation, permitting us to understand your current challenges and goals for your Amazon brand. We shall review the present status and challenges of your Amazon account.
1.2. Account Review and Audit
Following the consultation, our team conducts a detailed audit of your Amazon account. This includes analyzing your Product Listing(s), Amazon Advertising, SEO, Images & Creatives, Account Health, Inventory Management and more.
1.3. Strategy Development
Based on the account audit findings, we craft a customized roadmap to configure with your current account problems, and goals – which includes in-depth listing audit, competitors’ analysis, keyword indexing, targeted advertising campaigns, and much more.
2. Amazon Brand Protection
2.1 Seller Central Account Setup
Ecom Brainly, acting as your Amazon Account Management Agency, shall set up your Seller Central Account (if it has not already been created) to facilitate a smooth start on Amazon.
2.2. Gated Category Approval
Merchants intending to offer products in specific categories or those gated by Amazon must first obtain approval. Our team of Amazon experts methodically handles these category approvals.
2.3. Brand Registry and Protection
Ecom Brainly assists its esteemed Clients in Amazon Brand Registry, which yields them added value in the competitive marketplace.
Merchants lacking Brand Registry miss out on exclusive Amazon perks such as PPC Video Display Ads, Brand Story and A+ Content, and Customized Storefronts. We equip our client base to secure these premium features.
3. Comprehensive Amazon SEO Services
3.1 Keyword Research and Analysis
Our Amazon Account Management Agency places a substantial focus on SEO prior to the deployment of any advertising campaigns.
Acknowledging the critical nature of this framework, we conduct a thorough keyword research utilizing advanced tools like Helium10, coupled with in-depth competitors’ analysis.
We aim to identify gaps and plug them, hence strengthens listing(s) with powerful optimization to attain the best objectives of advertising campaign.
1.2. Main Image Optimization
The Main Image is the first indicator of a Brand’s authority and stands as the utmost powerful instrument to obtain High Click-Through Rates (CTR).
Our Amazon account management services apply great emphasis on Product(s) Main Image Optimization. Additionally, our numerous case studies have invariably demonstrated that products with higher CTRs achieve quicker ranking compared to those with lower CTRs.
3.3. Listing Images and Creatives
Photography is the story I fail to put into words.
– Destin Sparks
The timeless words of Destin Sparks are overlooked by a few merchants on Amazon; without aesthetically appealing creatives, it is nearly impossible to build a healthy sales graph.
From the Main Image to the Brand Story, A+ Content, and the Storefront, every creative outlet contributes to scaling up the conversion rate.
3.4. Listing Front and Backend Optimization
The SEO backed listing optimization of product, both at frontend and backend is the fulcrum of our Amazon Account Management Services.
The frontend includes The Title, Bullet Points, Description, and A+ Content whilst copy is the backend focusing on search terms, alt text and product listing attributes that boost your Amazon SEO.
4. Amazon Inventory Management
On Amazon, a stockout is akin to starting the race anew. Organic rankings suffer, and the Best Sellers Rank (BSR) increases unfavorably.
Conversely, overstocking can lead to escalated Amazon storage fees. Here, striking the balance is game-changer. Ecom Brainly’s Amazon Account Management Services employ advanced supply chain software to maintain optimized inventory levels, based on sales velocity, seasonal trends, and market demands.
We also streamline Amazon Shipping Plans for effective inventory replenishment – a smooth transition from the manufacturer to the Amazon warehouse. Additionally, in response to Amazon’s recent Low Inventory and Inventory Placement Fees, we place focus on optimizing storage costs to preserve healthy profit margins.
5. Amazon PPC Management Services
5.1. New Product Launches
The ‘Honeymoon Period‘ frames the critical first 30 days for new Amazon listings. In the competitive arena of Amazon, this brief yet precious spell, shaped by Amazon’s A9 algorithm, is a golden opportunity for brands to establish their footing.
Yet, merchants often fail to grasp this narrow chance, and struggle to climb the rankings. Enter Ecom Brainly: as a competitive Amazon Account Management Agency, we step in to assist Brands to promptly secure high ranks
5.2. Conversion Rate Optimization
A higher conversion rate leads to improved ACoS and TACoS, as briefly outlined in the example below:
Take a scenario: A product gathers 10 clicks with 1 order, this equates to 10% conversion rate. Should this CVR doubles to 20%, you would observe two orders from the same 10 clicks, without additional advertising spent.and the resultant ACoS and TACoS shall be lower. This is the core of Ecom Brainly’s expertise: refining conversion rate to scale up sales with no extra spent.
5.3. Organic Sales Growth
Revenue increases via natural product discoverability, rather than through paid ads, define organic sales growth — a goal for every merchant on Amazon.
Ecom Brainly, with its Amazon seller account management services, helps brands achieve this dream by securing organic growth and reducing absolute reliance on paid advertising.
5.4. Missing Sales Opportunities
Missing sales opportunities in Amazon PPC often stem from suboptimal keyword targeting, inadequate bid optimization, and neglect of search term reports, leading to poor ad placement and visibility. The potential prospects, often overlooked by merchants diminish organic ranking.
Ecom Brainly examines all untapped opportunities – which stand crucial for Brand’s expansion and growth.
5.5. Regular Optimizing & Monitoring
The continuous fine-tuning of Amazon PPC campaigns, till the age of account, is pivotal to retain organic ranks, and maintain optimal AcoS.
Ecom Brainly’s crew of Amazon PPC experts regularly adjust Bids, Keywords and Campaigns, keeping an Eagle’s eye on advertising performance to assure your campaigns operate at peak efficiency.
5.6. Deals and Promotions:
The discount deals serve as sales-booster, with ample traffic influx. Ecom Brainly triggers sales-velocity by tapping on array of Brand promotion deals including Lightning Deals, Deal of the Day, Subscribe & Save, Coupons, and Brand Exclusive Promotions. Here, our goal revolves around three metrics: Brand Loyalty, Repeat Business and Sales Escalation.
5.7. Progress Reports & Structured Meetings
We craft and communicate customized reports to deliver updates on advertising campaigns and insights into growth strategies.
Additionally, we facilitate structured meetings for our esteemed clients, allowing them to schedule at their convenience via the automated Calendly platform.
6. Amazon Account Success: Reviews and Case Log Oversight
6.1. Customer Reviews Management:
Positive reviews underscore a brand’s strength and validate customer trust, making review management a key ingredient of our Amazon Account Management Services.
This includes sophisticated techniques and tools to ethically boost a brand’s credibility. Programs like Amazon Vine engage trusted reviewers to offer honest feedback on new products.
Moreover, specialized software solutions like Captain AMZ, ZonMaster and FeedbackWhiz facilitate the review request process from customers and maintain compliance to Amazon’s strict guidelines.
6.2 Efficient Management of Case Logs:
In Amazon Seller Central, proficient case log management orbits around systematic tracking and resolution via support ticket creation. Ecom Brainly, as top-tiered Amazon Account Management Agency, initiates tickets for a variety of concerns, from listing errors to payment disputes, directing each to the relevant department for timely resolution.
Begin Your Amazon Journey with Ecom Brainly
Start your Amazon journey with Ecom Brainly, your trusted marketplace partner. Through targeted Amazon SEO, Ranking services, Amazon PPC management, and personalized support, we guide your brand towards growth. Let’s start this adventure together, crafting a path to achievement on the Amazon competitive marketplace.
frequently asked questions
Amazon account management services supervise the operation of a seller’s account on Amazon. An Amazon account management agency is responsible for overseeing Amazon SEO, Amazon PPC, managing the listing catalog, conducting inventory management, analyzing data, making decisions based on this data, and continuously monitoring and optimizing the account to drive maximum sales and revenue for the seller.
An Amazon account manager oversees the day-to-day operations of the seller’s account. They are responsible for launching new products, optimizing listings, managing Amazon PPC campaigns, overseeing the listing catalog, and handling case logs with Amazon. Their ultimate goal is to enhance the overall health of the account to generate more profits.
Yes, Amazon allows sellers to create more than one store under a single account. This means sellers can have multiple brands under their Amazon account.
Outsourcing to an agency provides expertise, time savings, optimized performance, and strategic insights. Agencies use their specialized knowledge and data-driven strategies to improve account health to bring more sales and provide solutions to scale your Amazon brand.
The cost required to outsource Amazon account management services varies significantly based on the agency and the scope of the services offered. Typically, the cost ranges from a few hundred to several thousand dollars monthly, based on the specific services you require.
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